Tyne & Wear Sport Marketing and Communications Audit
Tyne & Wear Sport have conducted a marketing and communications audit of all of their key resources, in relation to the imagery and language used, and their format and accessibility. The Report was produced as part of the Foundation Level of the Equality Standard for Sport.
The analysis has helped to identify areas of under representation with regard to the imagery used in the publications, and it has highlighted the importance of the resources being made available in different languages and formats etc. It is recommended that these issues are addressed through the production of a Tyne & Wear Equity Action Plan in the near future to improve the partnership's marketing and communication techniques.
Please download the report below:
